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Archive for March 23rd, 2010

For better or worse, I’m going to do it. 

I’m starting my own business.

I have filled the past month of my time with helping my best friend clean out and organize her overburdened house, and I’ve enjoyed it.  There is something about sorting and organizing that feels like working a giant jigsaw puzzle to me, complete with the satisfying “snap” of pieces locking together. 

Many people have suggested to me that I do this sort of thing for money.  And so, very quietly, I have developed a website, printed off some business cards, and begun a soft roll-out of my services. 

At this point I’m just looking for side work, to see how the market will bear out.  No sense jumping into the pool if the pool is shallow, right?  That’s how necks get broken. 

The reasons for doing this right now are pretty varied.  Mainly I need to make some money.  I also need to make this money for the foreseeable future.  So there are two reasons right there, and damn good ones if you ask me.  Immediately below those reasons is the fact that I want to be available to do things for Spawn and Spawn’s school, which really sort of precludes me working a 40-hour workweek.  Following that is the reason that I’m just really burned out in the advertising field, having been in it for over 20 years now.  I need to get away from it. 

When I turned 40, I started reading lots of different articles and books that basically said your 40’s are when you stop giving a shit what other people think.  My 41st year passed, and now my 42nd is about halfway done, and I’m only just now starting to feel that boldness. I feel a little calmer and a little wiser.  Oh, I’m scared as hell to start this venture, don’t get me wrong.  But I also realize that if I don’t do it there will always be that part of my brain that will regret at least trying. 

I don’t know how any of this will turn out but at least I’m making an effort. 

— Mox

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